Are you moving your target audience?

I recently read a great p0st from Doug Stevenson:
http://www.dougstevenson.com/2007/07/02/what-exactly-is-motivational-speaking-part-one/

Doug’s newsletter, blog, and Web site and great resources for anyone interested in being better communicators, storytellers, and leaders.

In this article, Doug cites the importance of ‘moving’ your target audience.
Are you working to:
Change the audience…
Inform the audience…
Entertain the audience…

So often in a corporate environment, you witness people mindlessly clicking through slides and talking emotionlessly about the latest initiative. It does not have to be this way!!

Be different. Be bold. Be memorable. Be courageous.
You can be entertaining and effective at the same time.
Thank you Doug for these solid words of wisdom.

Until next time,

Dan Naden
Naden’s Corner

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3 Responses to Are you moving your target audience?

  1. dave says:

    I agree Dan — presenting well is not just about transfering knowledge, but about transfering what it means. That means not just information but emotion.And nothing is more frustrating than listening to someone who has no passion for their subject. If THEY don’t care, why should YOU care?

  2. Dan Naden says:

    Thanks Dave for the post. I agree with you that emotion is key to a successful presentation. The audience will not be connecting with the speaker if the audience can truly sense that the speaker is not ‘into it.’ Dan Naden

  3. Anonymous says:

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