The American life: dealing with forks in the road

You aren’t living anywhere if you aren’t making choices every day. Honestly, I am thankful that we have choices; many…
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@Subway: Marketing through song is as good as it gets

When ‘selling’ a product, isn’t it all about how you tell it? Here are two approaches for a fictional razor…
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A perilous moment in Round Rock, Texas

It’s not often that opportunity comes whizzing by your head, but on one mild spring night in Texas, it came…
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Taking a survey at 30,000 feet with Delta Airlines

30,000 feet above the ground. The air is thin. Sinuses are congested. Time sometimes drags. I’ve read a book, written…
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