The power of buttered popcorn
People don’t go to the movie theatre to eat carrots and celery sticks. Part of the ‘experience’ is sinfully consuming…
Tag: persuasion
Yellow: Moving beyond sunshine
Living in Texas is a bright yellow proposition. Over 300 days out of the year, the sun is shining radiantly…
What my gas receipt will NEVER tell me
I get inspired at gas pumps. Yes, I’ll admit it; it’s a bit ‘different’. During one gas pump brainstorm, I conceived of a better way to get consumers to pay off credit card debt. It’s not something that the credit card companies will sign up for tomorrow, but it’s a lesson we should all know.