Dan Naden

Writing a Story Only You Can Tell

Of all the professional challenges I’ve faced, the most difficult one may have been writing a book. I’ve been writing…
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Cybersecurity Summit: Educating Cities on Systems, Processes, and People

Working at the Lower Colorado River Authority (LCRA) in Austin, Texas was an incredible experience. The quasi-governmental organization quietly rolls…
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Agilepalooza: Joining with a Technical Market to Unlock Value

Events are expensive. Events are time-consuming. Events are oftentimes a logistical nightmare. Despite these barriers and a bevy of virtual…
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Usability Testing: Four Hours Well-spent

When you are working with an online product, it’s easy to fall into the trap of thinking you have all…
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The Answer is ALWAYS Outside the Building

“My opinion is informed.” “I’ve ‘been there, done that’.” “I know exactly what the market needs.”  “Just listen to me…
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Shark Tank: An Insightful Lesson on Business

Shark Tank is an amazing and instructive program. While practicing social distancing, we’ve binge watched the program to see what…
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An Unlikely Match: A Root Canal and Superb Customer Service

Root canal. The two words bring a shudder down your spine. It’s a procedure that brings to mind pain, discomfort,…
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Seven Ways to Reenergize a Disengaged Team

Do you work with a disengaged, detached team? I hope not. If so, don’t just sit there and sulk; do…
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9 Things Never to Say or Do in your Next Presentation

“I am going to just run through the rest of these slides quickly because we are running out of time.”…
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The Ball Is Yours. Don’t Drop It.

The ball needs to be in your hands. Don’t fumble it. Don’t drop or juggle it. Secure the ball in…
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The Fight is on for your Attention

The best and brightest, now, and in the future, will have focus, an ability to tune out all distractions, own…
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The Image of Apple

I am continually amazed at the tone and tenor of Apple’s advertising. It seems nearly every sporting event I watched…
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Tip: Start Planning the Rest of 2019

2019 is moving fast and many of us still have a list of TODOs longer than a coast to coast…
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The Goalkeeper’s Jobs to be Done

As a marketer, unless you’ve been living under a rock for the past few years, you’ve have probably been introduced…
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The Dangerous Allure of the Data Dump

Think back to your last presentation at work. Was it a dump of data? If so, your audience probably left…
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The Goalkeeper’s Promise

I promise to be ready at kickoff. If I am not sweating, I am not ready. I promise to communicate…
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Clear Your Mind by Writing It Out

Ever have a problem? Sure, we’ve all had our share of blocks. Perhaps you take various routes to solving your…
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A Letter to the Digital Generation

Dear digital generation: Don’t forget about relationships, depth and meaning. Relationships that aren’t hidden behind a screen. True understanding, connection…
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Being Helpful is the Best Medicine

My family and I felt very small over the the last Thanksgiving holiday. And, surprisingly, it felt wonderful to be…
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What are You doing to help the team?

Think back to the greatest team you were a part of in your life? If you are blessed, or maybe…
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