I was shocked, however, by the realtor signage that was ‘supposedly’ designed to draw in interested buyers.
The sign featured three different numbers (one listed twice) on the 2×4 foot sign.
It looked like this:
Call xxx-xxx-xxxx for hot facts on this home.
Sizzling Home Agency
If the goal is to get me to remember a phone number as I drive by, or stop and write a phone number down, I think this home has failed on all counts.
Why not just focus on one number and diminish the noise? Not only did the above sign provide ‘way’ too much information for a small sign, but it did nothing to distinguish the ‘most important’ phone number.
The goal is to convert browser to buyers for this property. Make it as easy (and straightforward) as possible to get an interested consumer in touch about this property.
One phone number is preferable.