Remember: You are the Message
I am chewing through Roger Ailes’ classic, ‘You are the Message’. I highly recommend this book to anyone who’s concerned about making an impact with their communication at work or home. Isn’t that pretty much everyone?
Most importantly, I’ve learned the importance of being like able. This isn’t being a ‘Yes man’. You can have all the pedigree, experience, and skills in the world, but if you don’t possess character, trust, and integrity your message will lose its appeal.
Ailes cites numerous examples of seasoned execs who fail to motivate, inspire, and drive results from the troops because they lack the like ability factor.
Pick up your copy of ‘You are the Message’ today.
Until next time,
Dan Naden
Naden’s Corner
