When your team grows, check your attitude – Part 2 In Part 1, we shadowed Bill as he struggled with the expansion of his marketing team. Two new hires joined… Continue reading “When your team grows, check your attitude – Part 2”…
Make your business card a connection point If you are like me, you’ve collected hundreds of business cards over the years. Some of the data from these… Continue reading “Make your business card a connection point”…
I wouldn’t do your job for all the money in the world. On a typical day, you’ll encounter a wide variety of people, performing many different roles. Susan, the perky red-haired Starbucks… Continue reading “I wouldn’t do your job for all the money in the world.”…
Don’t Over Engineer Your Elevator Pitch You walk into a crowded conference hall. The air in the exhibit hall seems to stand still. If you wanted… Continue reading “Don’t Over Engineer Your Elevator Pitch”…
Get personal and watch a person light up The scene: Two workers decompress over a beer at a local conference’s happy hour. “So, what do you do?” says… Continue reading “Get personal and watch a person light up”…
When’s the last time you talked with your customers? Have you heard someone say?: “To have a friend, you need to be a friend.” Can this quote be repurposed… Continue reading “When’s the last time you talked with your customers?”…
Hungry to persuade and motivate? Try this recipe. The words we use are very situation-dependent. What you tell your friends on the green of the 18th hole on… Continue reading “Hungry to persuade and motivate? Try this recipe.”…
Tell a good story and you’ve got a customer for life I have plenty of fun doing nighttime baths with the kids. In kids’ bathtubs, animals, boats, floating books take up… Continue reading “Tell a good story and you’ve got a customer for life”…
You are not going to believe this “Because the hook brings you back I ain’t telling you no lie. The hook brings you back On that you… Continue reading “You are not going to believe this”…
Play a game of Hide and Go Seek with your customers Ready or not here I come. The moment this phrase is written or heard, you know its context: Hide and… Continue reading “Play a game of Hide and Go Seek with your customers”…
Pull up a chair and talk with your customer Peel back the vulnerabilities of a person and you discover his true self. If you keep your eyes and mind… Continue reading “Pull up a chair and talk with your customer”…
Audience 101: Talk with us, not at us Shortly after the calendar flipped from 2010 to 2011, our family attended our neighborhood’s church for an uplifting Sunday morning… Continue reading “Audience 101: Talk with us, not at us”…
A cautionary tale: the Smartphone names of the future Smartphones (Android, iPhone, Blackberry) are omnipresent and show no signs of ceasing. Apple has done a dazzling job at creating… Continue reading “A cautionary tale: the Smartphone names of the future”…
Team meetings: Despite the pushback, keep having them In a global world, you’ll typically work with professionals that are time zones apart. You’ll sip your morning coffee and… Continue reading “Team meetings: Despite the pushback, keep having them”…
You’ll miss the point if you talk too much I’ve spoken with quite a few salespeople over the years. I’ve learned interesting tidbits from sales representatives near and far:… Continue reading “You’ll miss the point if you talk too much”…
3 Tips to Getting your E-mails Read 1. Keep it short and sweet. People don’t want to read a dissertation. If you need to have a discussion,… Continue reading “3 Tips to Getting your E-mails Read”…
Think ‘See Saw’ When Communicating I walked by a neighborhood park the other day and noticed two young kids gleefully playing on a see-saw. The… Continue reading “Think ‘See Saw’ When Communicating”…