Dan Naden

Family unmemory: Highway robbery at the photo studio

With hair combed, pants pressed, coordinated outfits, and smiles glaring, the Naden family, ages 4 months to 83 years, opened…
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Customer Mistake: When someone wants to do business with you, don’t push him aside.

You run into a friend into the grocery store; a perfectly timed reunion that always makes both parties feel better.…
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Home Depot: Help is all around you

Home Depot is a marvelous place if you are a homeowner or hope to soon become one. You can dream…
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What are you doing to surprise your customers?

We are rarely surprised anymore. In our youth, we leapt for joy when opening that surprise sky blue bicycle for…
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Act with Authenticity and Commitment for Stellar Service

Naden’s Corner is moving its location for a week!! I met the Who’s Your Gladys? crew (Marilyn and Lori Jo)…
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What has 5 feet and plays music really loud?

We recognize the familiar: A car with four wheels; a coffee maker with an on/off switch; a football game with…
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Turn it off and pay attention

Don’t miss the special moments in life (either personally or professionally) by focusing on a digital device. Stay in the present and impress your friends, colleagues, and clients.
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Video: Make it Amazon.com-easy to share feedback

You can learn from the sheer simplicity of Amazon.com. After a recent conversation with their customer support team, they e-mailed me a brilliantly simple message. Incorporate this philosophy into your business and never look back.
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Chevrolet Drops the Marketing Baton

It’s a very important baton that you are holding, Chevy (our attention). Let’s treasure it as if there’s no tomorrow. If you do, you’ll cross the finish line and win the hearts and minds of car buyers everywhere.
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Cracker Barrel’s Good Marketing Moment #2

After some sleuthing, I found out that not only is Cracker Barrel selling and promoting music in-store, but they also have an online store that offers music from some country newest (Rodney Atkins) and most classic (Alan Jackson and George Jones) artists. Interestingly enough, many of these titles were created just for Cracker Barrel’s distribution. Nice.
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2 marketing tactics that Cracker Barrel does right

Cracker Barrel does marketing right with a nice touch outside the store.
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Why one business scored while the other fumbled?

You take a few deep, cleansing breaths on the tee box. This drive will be a test. After checking stance,…
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What we learned from the World Cup

Did you watch the World Cup? It’s an amazing spectacle unlike any other sporting event. ‘National’ teams qualify and train…
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Can a fireworks show make you think differently about your customers?

Ooohhhhhh. Ahhhhhh WOW! The crowd echoed in unison as fireworks lit up the night sky all over this great nation…
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Thanks for your interest; now we will just ignore you.

You know that itch that just won’t go away. Well, I have an area in my front yard that just…
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