Chik-Fil-A’s Cows on the Loose A barren water tower stretches over metropolitan Atlanta. Thousands pass each day without even a furtive glance toward the metallic… Continue reading “Chik-Fil-A’s Cows on the Loose”…
When’s the last time you talked with your customers? Have you heard someone say?: “To have a friend, you need to be a friend.” Can this quote be repurposed… Continue reading “When’s the last time you talked with your customers?”…
4th of July: It’s got it all The 4thof July has always been one of my favorite holidays. The day’s pace slows (at least for adults), although… Continue reading “4th of July: It’s got it all”…
It’s the people that count I’ve been around more product launches/refreshes/reworks than I can remember. Each experience introduces its own unique pitfalls and opportunities. Throughout… Continue reading “It’s the people that count”…
Make them remember the key points, not the pizazz You sit down in your seat, awaiting the presenter to start his magic. You’ve been in this position enough before… Continue reading “Make them remember the key points, not the pizazz”…
You are not going to believe this “Because the hook brings you back I ain’t telling you no lie. The hook brings you back On that you… Continue reading “You are not going to believe this”…
Believe you can’t get noticed with direct mail? Think again. Looking across the headlines these days, there are some highly-evident truisms: There’s strife in the Middle East Our elected leaders… Continue reading “Believe you can’t get noticed with direct mail? Think again.”…
Pull up a chair and talk with your customer Peel back the vulnerabilities of a person and you discover his true self. If you keep your eyes and mind… Continue reading “Pull up a chair and talk with your customer”…
What a tapir and termite taught me about the power of interaction There are just some days that you’ll always remember. Months, even years could pass, yet a few singular days remain.… Continue reading “What a tapir and termite taught me about the power of interaction”…
Audience 101: Talk with us, not at us Shortly after the calendar flipped from 2010 to 2011, our family attended our neighborhood’s church for an uplifting Sunday morning… Continue reading “Audience 101: Talk with us, not at us”…
Chuck E. Cheese’s childhood magic leads to adult dullness If there’s a children’s birthday party frequent flier club, I am approaching medallion status. When I walk into the Castle… Continue reading “Chuck E. Cheese’s childhood magic leads to adult dullness”…
A cautionary tale: the Smartphone names of the future Smartphones (Android, iPhone, Blackberry) are omnipresent and show no signs of ceasing. Apple has done a dazzling job at creating… Continue reading “A cautionary tale: the Smartphone names of the future”…
Customer Mistake: When someone wants to do business with you, don’t push him aside. You run into a friend into the grocery store; a perfectly timed reunion that always makes both parties feel better.… Continue reading “Customer Mistake: When someone wants to do business with you, don’t push him aside.”…
Home Depot: Help is all around you Home Depot is a marvelous place if you are a homeowner or hope to soon become one. You can dream… Continue reading “Home Depot: Help is all around you”…
What are you doing to surprise your customers? We are rarely surprised anymore. In our youth, we leapt for joy when opening that surprise sky blue bicycle for… Continue reading “What are you doing to surprise your customers?”…
Act with Authenticity and Commitment for Stellar Service Naden’s Corner is moving its location for a week!! I met the Who’s Your Gladys? crew (Marilyn and Lori Jo)… Continue reading “Act with Authenticity and Commitment for Stellar Service”…
Team meetings: Despite the pushback, keep having them In a global world, you’ll typically work with professionals that are time zones apart. You’ll sip your morning coffee and… Continue reading “Team meetings: Despite the pushback, keep having them”…
You’ll miss the point if you talk too much I’ve spoken with quite a few salespeople over the years. I’ve learned interesting tidbits from sales representatives near and far:… Continue reading “You’ll miss the point if you talk too much”…
Why doesn’t anyone communicate anymore? “Nicholas, don’t throw that block at your sister,” I say tiredly. A menacing smile surfaces on his face as his… Continue reading “Why doesn’t anyone communicate anymore?”…
Why one business scored while the other fumbled? You take a few deep, cleansing breaths on the tee box. This drive will be a test. After checking stance,… Continue reading “Why one business scored while the other fumbled?”…