Chik-Fil-A’s Cows on the Loose

A barren water tower stretches over metropolitan Atlanta. Thousands pass each day without even a furtive glance toward the metallic…
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When’s the last time you talked with your customers?

Have you heard someone say?: “To have a friend, you need to be a friend.” Can this quote be repurposed…
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4th of July: It’s got it all

The 4thof July has always been one of my favorite holidays. The day’s pace slows (at least for adults), although…
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It’s the people that count

I’ve been around more product launches/refreshes/reworks than I can remember. Each experience introduces its own unique pitfalls and opportunities. Throughout…
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Make them remember the key points, not the pizazz

You sit down in your seat, awaiting the presenter to start his magic. You’ve been in this position enough before…
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You are not going to believe this

“Because the hook brings you back I ain’t telling you no lie. The hook brings you back On that you…
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Believe you can’t get noticed with direct mail? Think again.

Looking across the headlines these days, there are some highly-evident truisms: There’s strife in the Middle East Our elected leaders…
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Pull up a chair and talk with your customer

Peel back the vulnerabilities of a person and you discover his true self. If you keep your eyes and mind…
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What a tapir and termite taught me about the power of interaction

There are just some days that you’ll always remember.  Months, even years could pass, yet a few singular days remain.…
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Audience 101: Talk with us, not at us

Shortly after the calendar flipped from 2010 to 2011, our family attended our neighborhood’s church for an uplifting Sunday morning…
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Chuck E. Cheese’s childhood magic leads to adult dullness

If there’s a children’s birthday party frequent flier club, I am approaching medallion status. When I walk into the Castle…
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A cautionary tale: the Smartphone names of the future

Smartphones (Android, iPhone, Blackberry) are omnipresent and show no signs of ceasing. Apple has done a dazzling job at creating…
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Customer Mistake: When someone wants to do business with you, don’t push him aside.

You run into a friend into the grocery store; a perfectly timed reunion that always makes both parties feel better.…
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Home Depot: Help is all around you

Home Depot is a marvelous place if you are a homeowner or hope to soon become one. You can dream…
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What are you doing to surprise your customers?

We are rarely surprised anymore. In our youth, we leapt for joy when opening that surprise sky blue bicycle for…
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Act with Authenticity and Commitment for Stellar Service

Naden’s Corner is moving its location for a week!! I met the Who’s Your Gladys? crew (Marilyn and Lori Jo)…
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Team meetings: Despite the pushback, keep having them

In a global world, you’ll typically work with professionals that are time zones apart. You’ll sip your morning coffee and…
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You’ll miss the point if you talk too much

I’ve spoken with quite a few salespeople over the years. I’ve learned interesting tidbits from sales representatives near and far:…
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Why doesn’t anyone communicate anymore?

“Nicholas, don’t throw that block at your sister,” I say tiredly. A menacing smile surfaces on his face as his…
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Why one business scored while the other fumbled?

You take a few deep, cleansing breaths on the tee box. This drive will be a test. After checking stance,…
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