4th of July: It’s got it all
The 4thof July has always been one of my favorite holidays. The day’s pace slows (at least for adults), although…
Category: Uncategorized (page 7)
It’s the people that count
I’ve been around more product launches/refreshes/reworks than I can remember. Each experience introduces its own unique pitfalls and opportunities. Throughout…
A missed opportunity for airports
Is there an opportunity to create a ‘real-time/face-to-face’ network within airports? Connecting with associates and friends over LinkedIn or Facebook…
There’s a story inside each one of us. Let it breathe.
I recently returned from an international flight that had me feeling like a withered raisin. You know the feeling? Altitude’s…
Does your advertising help us feel the sand and hear the surf?
I was cruising through my day when the advertising arrived. The number of messages that we receive on a daily…
Using Psychology to Get People to Choose You
There are a few guarantees in the life of marketing. Most companies shout, yet very few companies listen. Your customers…
What a tapir and termite taught me about the power of interaction
There are just some days that you’ll always remember. Months, even years could pass, yet a few singular days remain.…
You’ll miss the point if you talk too much
I’ve spoken with quite a few salespeople over the years. I’ve learned interesting tidbits from sales representatives near and far:…
Video: Make it Amazon.com-easy to share feedback
You can learn from the sheer simplicity of Amazon.com. After a recent conversation with their customer support team, they e-mailed me a brilliantly simple message. Incorporate this philosophy into your business and never look back.
Build your work puzzle one day at a time
Work isn’t just a paycheck; it is a way to contribute, engage, and grow.
2 marketing tactics that Cracker Barrel does right
Cracker Barrel does marketing right with a nice touch outside the store.
How can a tap dancing girl at Starbucks give you an edge?
Nearly a month ago (wow, time flies!!), I wrote about non-verbal communication and its power to better understand your audience…
Delta Airlines’ Direct Mail Wizardry
It’s a daily routine that most of know very well. We walk or drive to the mailbox and filter through…
Would you fill out a form without knowing what you’re getting?
Back in the Michael Jordan days, I was a loyal Chicago Bulls fan. I had to watch his every move…
McDonalds.com Misses the Basics
Everyone’s watching their dollars and cents these days. Our family has definitely changed our ways, but , then again, we’ve…
One to remember and one to forget…
Movie makers: Pay attention. I would like to give you an example of what we want from our movie experience…
Let Them Know You Care
You’re at work. A co-worker does something special to move your project along. Most of us would think about saying…
March Madness
Whether you like basketball or not, you have to respect the fortitude and perseverance that many of the athletes are…
You are in control
Today’s post is about you. Sounds good doesn’t it? There’s no script given to you at the start of each…